Get started right now! Your rhinoagent will prepare a Comparative Market Analysis (CMA) of your home to similar properties that have recently sold and to those that are currently for sale. Our professional interpretation of this data will allow you to choose the correct price for your home based on the current market conditions.


Cut your buyer's agent fee in half! That's right, regardless of which MLS® Service Plan you choose, if a rhinoagent shows your home and writes a successful offer, we only take half of the buyer's agent commission you're offering. Combine that with our incredible listing fees and you've just saved yourself a lot of money. Now that's a bonus!

Interested in what we've been selling lately? Here's a link to our most recent successes!

We've been providing discount real estate services to Calgary and area residents for over a decade. And, collectively our clients have saved millions of dollars in real estate fees when compared to a commission rate of 7% on the first $100,000 plus 3% on the balance of sale price.

After selling your current home, a qualified rhinoagent will help you search high and low to find your next home, any MLS® listing. And then, we'll pay you 25% of the commission we earn on that purchase. Our CashBack Reward Program puts cash in your pocket on possession day, when you need it most!

Realtors® don't attract offers... houses do! It is your house and the value you place upon it, that will determine whether or not you attract an offer. Buyers don't care who has your house listed on the MLS®, but they do care about location, condition and value!

We've sold a lot of homes over the years and can definitely tell you that it takes no more work to sell a $600,000 house than it does to sell a $300,000 house. In fact, it may very well turn out to be the opposite. At a commission rate of 7%/$100k plus 3%/balance, it costs $22,000 to sell the $600,000 home and $13,000 to sell the $300,000 home. Why do home owners of higher priced homes put up with this? Our flat fee listing commission eliminates this inequity.

Ten years ago in Calgary homes were worth about half of what they are today. At 7%/$100k plus 3%/balance the real estate fees for a $400,000 home today would be $16,000. To sell that same home worth $200,000 ten years ago would have cost $10,000. That's a 60% raise for doing the same job!

Some people have more time than others, some people have more money than others, and some people have more real estate savvy than others. Why treat them all the same? Our three MLS® Service Plans offer homeowners flexibility, a refreshing change from old-style traditional real estate.

Just like our traditional competitors, our listings are shown and sold by Realtors® from every real estate company in Calgary. Therefore, when you list your home with us on the MLS®, you have immediately employed an army of salespeople to aid in the sale of your home.

Let us refer you to a qualified Realtor® in the city or town you're moving to, and we will ensure you receive the best quality of service available. And guess what, we'll also pay you 25% of the referral fee we receive from that agent. Not a bad deal.

If you can reduce the commission you have to pay, don't you think you could set a more attractive sale price and sell your home faster? In today's market, buyers are very "value" driven and every little bit helps.

It's better to sell in the spring. There is absolutely no correlation between what time of the year you sell and how much you'll get for your property. Winter, spring, summer or fall, who knows? Just like the stock market, the real estate market is unpredictable. Time your sale based on your personal circumstances and you've just picked the best time to sell.

On average, rhinoagents sell more real estate every year than traditional Realtors® Also, our sell through ratio is higher than all traditional brokerages in Calgary! Why pay more for less?

Residential real estate is what we do! Houses, townhouses, condos and acreages, we do them all. We've been around a long time and have sold everything from starter condos to multimillion dollar acreage estates. Our discount fees are also special.

Old-style traditional real estate agents want you to believe in the "pay more, get more" theory of real estate. They would have you believe that by paying them more commission, they will somehow magically get more for your home. Do we really have to tell you this isn't true?

Our unique Seller Option Plan of real estate services allows you, the homeowner, to decide if you would like to participate in the sale of your home and to what extent. Start with Service Pack 1, and choose to add either Service Pack 2 or 3. Or, add both and we will do everything from start to finish. Please note, Service ® 1 and 2 are paid on listing and Service Pack 3 is paid on closing.


Service Pack 1 - The Listing Phase
$995 + gst (paid on listing)

In-home Realtor® Consultation:
As part of Service Pack 1, rhinorealty sends a licensed Realtor® to your home to meet with you and correctly verify the specifications and size of your property. It is extremely important that your home is correctly reflected within the MLS®. Buyers and buyer's agents will be relying on this information. Our in-home visit serves to eliminate any inaccuracies and/or potential liability.

Online Realtor® Support and Updates:
We will be available throughout your listing to answer any questions you may have or help you through any difficulties you may encounter. Want to change something in your listing? No problem. Just fill out a support request and a licensed Realtor® will answer your question or make the necessary changes to your MLS® listings.

Comparative Market Analysis (CMA):
Also known as a home evaluation, a CMA will help you choose what list price to place on your property. A CMA uses the most recent and relevant sales data to assist in determining an accurate valuation.

Prepare and Execute the MLS® Listing Agreement:
While at your home, our Realtor® will prepare and explain the listing agreement. Depending on which Service ® you are hiring us to perform, the contract will reflect the appropriate relationship between you and the brokerage.

Sample Real Estate Forms:
If you are not hiring us for Service Pack 3, we will provide you with all the necessary forms you will need when selling your home. If you are hiring us for Service Pack 3, these are the forms that we will be using when we negotiate the sale of your home.

Term of Agreement:
The term of your listing agreement will be discussed and agreed upon during the in-home consultation and included within the listing agreement. The duration of the term will depend on a number of factors including which Service Packs you are hiring us to perform, what type of property you have for sale, as well as other determining factors.

Examination of your Current Title:
At no charge, we provide you with a current property title. When you are selling a property, it is important to know if there is anything on your title that could either prevent or cause major complications upon closing. Our Realtors® are experienced in reading titles and can point out any potential concerns.

Examination of the Real Property Report (RPR):
Previously called a survey, a RPR is a document which shows the dimensions of the property and all improvements upon the land. In Alberta, it is the responsibility of the Seller to provide the buyer with a current and complying RPR. Our Realtors® are experienced in reading RPR's and will be able to confirm, or not, whether you need to have a new or updated survey performed.

Professional Quality Photos:
While at your home, we will take professional quality digital photos of your property. As many as 20 photos will appear in the MLS® and 30 in rhinorealty.com. Our Realtors® know how to, and what to, photograph. And, as importantly, they know what not to photograph.

Installation and Removal of Professional Signage:
Your signage will look just like our full service listings. Our attractive and eye catching rhino signs will help draw attention to street traffic and will help Realtors® identify and locate your house.

Installation and Removal of Realtor® Lockbox:
Upon executing your listing, please have a key(s) ready for our Realtor® to place in the lockbox. Never miss a showing. This lockbox will allow buyer's agents to access your home and show potentials buyers your property. Additionally, it allows them to secure your home upon departure. If you are going to deal with Realtors® you need a lockbox.

Submit Listing to the Calgary Real Estate Board MLS®:
All licensed Realtors® from all real estate companies will now see and be able to access your listing in the Realtor® only proprietary database. Here, they will be able to determine what you are offering as a buyer's agent commission. Additionally, if you choose not to purchase Service Pack 2, they will be able to see your contact information for showings.

Online Color Feature Sheets:
After loading your listing in the MLS® we will email you a professional full color feature sheet of your property that you can print and have available for showings. This feature sheet is the same as we use in our full service listings and contains all the necessary information and photographs buyers will need to make an informed decision on your property.

Advertise Listing on MLS.ca and REALTOR.ca:
Gives you all the exposure you need for a successful sale. By far and away, the most visited public websites for Canadian real estate. Home buyers from anywhere in the world can utilize these websites to shop from the comfort of their home and to inform their Realtors® when interest exists. Additionally, the mobile applications of these sites allow drive-by shoppers to access information about your home while sitting in their car.

Advertise Listing on rhinorealty.com:
This is an important marketing tool for buyers that are driving the neighborhood and see your sign. Our signage includes our website address which they can visit to view price, photos and details of your property. Usually we include more photos and information than is available on MLS.ca or REALTOR.ca. Additionally, we receive thousands of hits on our website per month from buyers that see our listings throughout the city and surrounding communities.

Google and Bing Mapping:
With a click of their mouse, buyers can see exactly where your home is located.

Real time Market Updates:
As part of Service Pack 1, you will receive from us via email, all the relevant sales, price changes and new listings that may affect your decisions while trying to sell your home. This is important information you need to keep yourself competitive with other home sellers.


Service Pack 2 - The Selling Phase
$495 + gst (paid on listing)

Field all inquires on the property:
As part of Service Pack 2 we will field and deal with all inquires on your property. Whether the queries are coming from Realtors® or a member of the public, we will receive and answer any questions about your property throughout the selling process.

Coordinate all Realtor® Showings:
Realtors® prefer to set showings up with other Realtors® rather than home owners. The reason for this is that it is convenient and efficient. Also, Realtors® will call to set up showings at all times of the day or night because it is what they are accustomed to doing. Let us coordinate your Realtor® showings and have peace of mind that all your showing will be handled in a timely and professional manner.

Obtain Available Showings Feedback:
Meaningful feedback from Realtors® is very difficult to obtain in this day and age. The reason for this is that buyer's agents have a legal obligation to protect their clients' confidential information. That said, Realtors® talk to Realtors® and we are in a much better position than a home owner to obtain any feedback that is available.

Direct Prospective Buyers to you:
Not all home buyers are represented by a Realtor®, some prefer to shop on their own. In the industry we call them either consumer inquires or sign shoppers. Most inquires of this sort come through MLS.ca and REALTOR.ca. Whatever the source, if we receive an inquiry on your home from an unrepresented buyer, we will direct that buyer to you. This will increase your chances of avoiding a buyer's agent commission. Or, if you prefer, we will show your property to these prospective buyers and only take half of the buyer's agent commission you are offering if they write a successful offer.

Monitor Competing and Sold Properties:
One of our licensed Realtors® will be happy to render an opinion about what's going on in the market place, or more specifically your neighborhood. We can also answer any questions you may have regarding the real time updates that are sent to you as part of Service Pack 1.

Liaison throughout the Selling Process:
As we will be in regular contact with you regarding showing requests, feedback, and market updates, we are afforded the opportunity to discuss your own particular situation in more detail and hence, provide you with a more informed opinion to help with your decision making.


Service Pack 3 - The Negotiation/Closing Phase
$1295 + gst (paid on closing)

Receive, Present and Negotiate Offers:
We're on your side! Dealing directly with a buyer's agent can be very difficult and costly. Hire us for Service Pack 3 and we will receive and evaluate all offers to purchase on your property. After presenting each offer to you, we will negotiate the offer on your behalf ensuring you receive the best available price from that buyer. Additionally, we will ensure all included terms and conditions are written to your best advantage significantly improving the probability that the deal will hold together.

Hold Deposit Money in Trust:
Because we are a full service real estate brokerage we maintain a trust account in accordance with Alberta law. It is definitely in your best interests for that deposit to be held on your side, not with the buyer's brokerage or lawyer. If the buyer defaults, you may be entitled to all or a portion of the deposit. Having your own representative hold those monies is always in your best interests.

Handle all Condition Removals:
In residential real estate, 99.9% of all offers contain one or more conditions. Common conditions are financing and property inspection, however, you would be surprised what some buyers' request. The first step in successfully removing conditions is making sure that necessary conditions are written properly and that superfluous conditions are excluded from the deal. We will ensure that the buyer and/or the buyer's agent are working in a timely manner to remove conditions by the stipulated date.

Deal with Amendment Requests:
Frequently after a deal is agreed upon either the seller or the buyer wants to, or needs to, change a particular part of the contract. A common example is a change in possession date, however, amendments can deal with any aspect of the contract. Amendments can be requested by either party, before or after condition removal, but in all cases require both parties agreement.

Schedule and Follow-Up Property Inspection:
More than likely your deal will include a property inspection condition. And, as no house is perfect, it will likely reveal some deficiencies. These deficiencies may either be minor in nature or significant and potential deal breakers. Our job is to ensure that you are not giving up money or conceding to defects that may be allowable according to the Property Inspection Schedule.

Conveyancing of Paperwork to Lawyers:
Once a deal is firm and your property is sold, your own lawyer and the buyer's lawyer need to have copies all pertinent contractual paperwork. Property transfers can be held up significantly if both lawyers are not apprised of all that has been agreed upon. And remember, if the transfer is held up, so is your money.

Supervise Closing Day Procedures:
After we have heard from your lawyer that the purchase funds have been received and keys are releasable we will contact the buyer or buyer's agent for key transfer. Sometimes possession day goes smoothly, often it does not. Whatever the case, we will deal with any and all situations and ensure that both parties understand their contractual rights and obligations.